PharmD 2011 | firstname.lastname@example.org
We know that the energy drink, Red Bull, has been around since 1987. We don’t know, however, when the first individual had an epiphany and said to his friend, “Hey, this would be great mixed with alcohol!” Whoever he is, he probably regrets failing to patent his idea. At one point in time, it was the drink to order because it had everything most young (but, of course, over 21) drinkers would ask for. Alcohol to develop a buzz? Yes. Caffeine from an energy drink to make sure the buzz doesn’t make you sleepy? Yes. Flavored? Yes. Flash-forward a decade or so at which point companies have caught on and have started manufacturing drinks called caffeinated alcoholic beverages (CAB’s) or alcoholic energy drinks (AED’s) that contain both caffeine and alcohol already combined for you (no bartender needed). We’ll be referring to them as CAB’s for the rest of the article for consistency’s sake. There were more than 25 different brands of CAB’s on the market a couple of years ago including popular brands like Sparks, Four Loko, Joose, and Max. Combining alcohol and energy drinks has always been controversial due to concerns over the cardiovascular effects of such a combo. Recently, the controversy has heated up due to multiple hospitalizations linked to consuming CAB’s. As potential consumers of these drinks, you may be wondering why they are so bad for you and what the future holds for CAB’s. Grab a drink and keep reading.